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LINDT TIES ITS PREMIUM CHOCOLATE SEAMLESSLY INTO ITS SPONSORSHIP PROGRAMS

With their portfolio of diverse sponsorships Lindt asked Cinco, “How do we tie in our premium chocolate brand and products seamlessly within each sponsorship?” By creating 360 sports marketing programs to include online, in store, social, onsite activation and sampling, Cinco integrates Lindt’s overarching strategy. It All Comes Down to Passion is woven into creative story-telling to emotionally engage consumers.

 
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